ItcenEnttec Launches AI-Based “Essay Writing Coach,” Expands Education SaaS Business
TECHWORLD · · 1 views
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ItcenEnttec has launched “AI Essay Writing Coach,” an AI-based learning service.
It is aimed at applicants preparing for the college admissions essay track and was designed to expand the company’s education SaaS business.
The service reflects the exam conditions of 42 universities that will run the 2027 essay track and includes the “2027 University Essay Guide,” as well as AI grading, editing, and customized practice questions.
ItcenEnttec has launched “AI Essay Writing Coach,” an AI-based learning service. It is aimed at test-takers preparing for the college admissions essay track and was introduced to expand the company’s education SaaS business.
The service is notable for reflecting the different essay question formats and evaluation criteria used by each university. As a result, test-takers can practice under the conditions of the university they are applying to, and they can also use AI grading and AI editing feedback features.
ItcenEnttec reflects the exam conditions of 42 universities that will conduct the 2027 essay track and also provides the “2027 University Essay Guide.” The guide was based on university-specific essay guidebooks and mock essay materials, and it summarizes test time, question structure, point allocation, answer length, and key evaluation factors.
It also provides customized practice questions for some universities that reflect question formats and answer-writing conditions. These questions were produced in-house without using actual university past exam questions, and the company plans to continue expanding questions that reflect each university’s characteristics.
ItcenEnttec’s service is designed so that after an answer is submitted, AI provides scores by category and editing results. Users can check scores on the evaluation screen and also see areas that need improvement. In addition, the evaluation screen shows the number of characters written versus the required length. The service also provides spelling correction results, and when spelling is corrected, it compares the original text with the revised sentence.
In math essay questions, the service performs both final answer evaluation and step-by-step assessment of the solving process. A step-by-step grading function is applied to problem solving, allowing students to identify the steps they need to improve. It also allows users to check evaluation results by category.
The service includes a verification system designed to improve evaluation reliability. It allows users to check the basis for score assignment and also includes cross-validation using multiple AI models and a teacher review process. Through this, it is intended to manage grading quality through cross-validation and teacher review, as well as feedback quality through cross-validation and teacher review.
The service is intended for students, as well as schools and cram schools. Teachers can assign practice questions, and they can also use AI evaluation results to guide individual students.
ItcenEnttec introduced the service as an example of expanding its experience in public education projects into its own education SaaS. The company has participated in public education system projects and previously handled the first phase of the “AI Customized Teaching and Learning Platform” and the “AI-Based Academic Diagnosis System and National Basic Learning Support Portal.”
ItcenEnttec plans to start with AI Essay Writing Coach and gradually expand its education AI services. In early 2027, it plans to add the “AI Descriptive Question Grading Service” for evaluating written answers based on teachers’ grading criteria and achievement standards, as well as the “AI Inquiry Activity Support Service” to support students’ curriculum-linked inquiry activities.
To support this, ItcenEnttec has built a “curriculum ontology” linking elementary, middle, and high school subject content and achievement standards from the 2015 and 2022 revised curricula. The company plans to use it to connect the curriculum and achievement standards during question generation and evaluation, and to apply it to teachers’ assessment work and personalized student learning.
Son Seok-young, managing director at ItcenEnttec, said the service was developed to reflect the different essay question formats and evaluation criteria used by each university. Accordingly, students can repeatedly practice based on the university they are applying to and identify weak areas through AI, he said. Son added that the company has accumulated field experience in public education and also possesses AI technology capabilities, and based on this, it plans to continue expanding AI services that can be used in educational settings.
Source: TECHWORLD · Kim Seung-gi
Original: https://www.epnc.co.kr/news/articleView.html?idxno=408282
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Source: TECHWORLD
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