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My Little Tiger and ChildFund Korea Join Forces to Support Children’s Play and Learning, Donate Goods Worth KRW 800 Million

TECHWORLD ·

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Samsung Publishing’s infant and toddler brand My Little Tiger is partnering with ChildFund Korea to provide goods to children from vulnerable households.

My Little Tiger announced that it will donate infant and children’s educational materials and toys worth about KRW 800 million at list price to ChildFund Korea.

The donated items will be delivered in stages to vulnerable households nationwide and child-rearing and child-protection facilities, reflecting demand, with distribution set to begin first within this year.

My Little Tiger, Samsung Publishing’s infant and toddler brand, is partnering with ChildFund Korea to provide goods to children from vulnerable households. My Little Tiger announced that it will donate infant and children’s educational materials and toys worth about KRW 800 million at list price to ChildFund Korea.

The donations will be delivered to vulnerable households nationwide as well as child-rearing and child-protection facilities, and the items will be distributed in stages. Based on its nationwide welfare network, ChildFund Korea identifies local beneficiaries and facility needs.

ChildFund Korea will allocate the items according to the needs it identifies, with the distribution schedule set to begin first within this year. However, given the scale of support and delivery schedule, distribution may continue into early next year.

The donated items consist of educational materials and toys that children of various age groups can use for play and learning. The donation is intended to provide products that can be used in daily life for children whose opportunities for play and education may be limited by financial circumstances.

The items will be allocated to reflect the needs of each support target, with the goal of ensuring they are actually used in child-rearing and child-protection settings.

A My Little Tiger official said it was meaningful to be able to provide products that children really need, adding that the company can help create opportunities for play and learning through the donation. The official also said the company plans to continue a range of social contribution activities to support children’s growth.

A ChildFund Korea official said the organization hopes this sponsorship will give children from vulnerable households more diverse experiences in play and learning. The official added that ChildFund Korea plans to continue preparing support needed for children’s healthy growth.

Source: TECHWORLD · Kim Kyung-joo
Original: https://www.epnc.co.kr/news/articleView.html?idxno=407435

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Source: TECHWORLD

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