Shinhan Bank Converts Exchange Rate Content Into AI Short-Form Video
AI TIMES ·
✦ AI Summary
According to AI TIMES, Smoretalk signed a contract on September 22 to supply Shinhan Bank with an AI short-form video production tool called…
According to AI TIMES, Smoretalk signed a contract on September 22 to supply Shinhan Bank with an AI short-form video production tool called 'Latent Studio.' Shinhan Bank will expand the daily exchange rate market updates it had been distributing as PDFs into vertical short-form videos, changing the format so that AI characters explain key trends and market issues. The centerpiece of the rollout is that a staff member only needs to enter explanatory text, and the system can handle everything from scenario building to image generation, narration, and captions in one go. As financial information that had been centered on text and graphs shifts into a more easily consumed format, the internal production process is also likely to change. The company said the deal is meaningful because it marks a case in which a generative AI service was formally introduced after a rigorous review in the financial sector. Shinhan Bank will first assess reactions before expanding the scope of use, while Smoretalk plans to further target demand for turning specialized information content into video.
Perspective
The key point here is not simply the delivery of a product, but that the format for conveying specialized information has begun to change. If content that has been produced repeatedly is restructured into video, both production efficiency and consumption patterns will change, and information that once felt difficult may become more accessible. In particular, the fact that adoption came only after a strict review could serve as a reference case for organizations with similar characteristics, suggesting that competition over production tools that can secure both expertise and understanding will become even more distinct.
This perspective is BizCrush's own commentary and is not part of the reporting by AI TIMES.
This article was produced with the help of an automated content generation algorithm.
Source: AI TIMES
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