Raapdee Updates Linkdy With Product-Specific Reward Feature

Raapdee announced on the 22nd that it had launched a "product-specific reward" feature for Linkdy. The feature supports different affiliate reward settings for each product in an online shopping mall.

Linkdy is a service for brands to design and operate their own affiliate marketing programs. It is available on major self-operated mall platforms such as Cafe24, Godomall, and MakeShop, and can also be used in independently built standalone malls.

Raapdee said the new feature makes it possible to set different rewards for each product. It also said the feature supports a more layered approach to affiliate marketing design.

The feature can be used by shopping malls that have different profit margins for each product. It is also useful for general malls that sell a mix of products, including in-house and affiliated products.

Raapdee CEO Oh Se-yong said there had been many requests from customers who found it difficult to design affiliate programs based on a single reward because of differences in product margins. He added that with the launch of this feature, it is now possible to design rewards at the product level, such as 20% for in-house products and 10% for third-party products.

The speaker said affiliate marketing is becoming more common. Based on that, the company said it would support efforts to strengthen brands' capabilities in designing and operating more sophisticated affiliate marketing programs.

The speaker also said such support would contribute to the industry as a whole. A notice stated that membership registration is required before use.

Source: TECHWORLD · Lee Gwang-jae
Original: https://www.epnc.co.kr/news/articleView.html?idxno=407256

References

• https://www.epnc.co.kr/news/articleView.html?idxno=407256