SKT Defines Its “Good AI” With 11 Cases, Including Voice Phishing and Care
IT DAILY ·
✦ AI Summary
SK Telecom will showcase 11 AI-based social value creation cases at the 3rd Korea Social Value Festa, which runs from the 21st to the 22nd at COEX in Seoul.
The unveiled cases cover voice phishing prevention, financial fraud detection, care for vulnerable groups, and support for people with developmental disabilities, including “A.dot Phone Family Care,” “FAME,” “AI Care Call,” and “CareVia (CareVia).”
The exhibition will also introduce AI talent development programs such as “Fly AI Challenger” and “Happiness AI Coding School·Challenge,” and the “SKTCH Concert” will be held at 4 p.m. on the 21st.
SK Telecom said it will compile and release case studies of using AI to solve social problems. The company said on the 20th that the cases being unveiled this time go beyond the abstract slogan of “Good AI” and have been implemented as real services.
SK Telecom plans to showcase 11 AI-based cases of creating social value at the 3rd Korea Social Value Festa, which runs from the 21st to the 22nd at COEX in Seoul. At the venue, AI cases used to address social problems will be presented together.
The cases being unveiled cover voice phishing prevention, financial fraud detection, care for vulnerable groups, and support for people with developmental disabilities. Through these cases, SK Telecom is presenting how AI has led to real service implementation.
This exhibition is an opportunity to give concrete form to SK Telecom's sustainability vision, “DO THE GOOD AI.” “DO THE GOOD AI” calls for enhancing AI technology competitiveness, securing reliability, and securing safety, and using the AI secured in this way to solve social problems.
SK Telecom has prepared a 72 square meter exhibition space and will present the exhibition under the theme “Connect Better Sustain Together.” The exhibition will combine introductions to AI services and social contribution programs.
At the center of the exhibition are examples of AI reducing risks and inconvenience in daily life. Key services include “A.dot Phone Family Care,” which warns of voice phishing risks based on family call situations, and the AI financial fraud detection service “FAME.” The exhibition will also include “AI Care Call,” which checks on the well-being of vulnerable people. “CareVia,” which uses Vision AI to support the daily lives of people with developmental disabilities, will also be introduced.
These cases share the common feature of applying AI to areas such as financial fraud, care gaps, and support for the daily lives of people with disabilities. These are areas that have traditionally required significant human effort and cost.
The exhibition will also introduce AI talent development programs. Representative programs include “Fly AI Challenger,” in which young AI talent take on social problem solving through the use of technology, and “Happiness AI Coding School·Challenge,” aimed at enhancing AI capabilities in the next generation. In addition, the services of the award-winning teams from “Fly AI Challenger” and the services of companies participating in SK Telecom's startup nurturing program will also be on display.
Through the exhibition and side events, SK Telecom plans to go beyond listing individual services and emphasize its concept of linking its AI technologies with startup ideas. The goal is to build an ecosystem for solving social problems.
The exhibition booth uses eco-friendly materials such as recycled plastic, reflecting the meaning of resource circulation.
At 4 p.m. on the first day of the event, the 21st, the “SKTCH Concert” will be held. This event is for companies participating in SK Telecom's ESG startup nurturing program “SKTCH for Good.” The participating companies will share social problems discovered on site and technology-based solutions. The concert will focus on three themes: digital inclusion, care, climate disaster response, and prevention of digital crime, with experts in each field explaining the current situation of social problems. Participating startups will then present cases of using their technologies and services to solve these issues, and a panel discussion will examine the potential for applying the technology in the field and ways to cooperate.
Um Jong-hwan, head of SK Telecom's Sustainability Management Office, said the company intends to connect its technology and capabilities with the innovative ideas of various partners, and that through such connections it aims to contribute to building a sustainable future.
Source: IT DAILY · Lee Jae-young
Original: https://www.itdaily.kr/news/articleView.html?idxno=241738
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Source: IT DAILY
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