Salesforce Unveils AI Force and Core at Dreamforce 2026, Linking CRM Data and AI Agents
TECHWORLD ·
✦ AI Summary
Salesforce unveiled "AI Force" and the CRM-specific reasoning model "Core" at Dreamforce 2026.
AI Force is an interface layer that connects enterprise data, workflows, business logic, permissions, and security policies with AI environments such as Claude and Slack.
Salesforce said it applies existing security and governance policies and zero data retention (ZDR) to AI Force, and supports work through Claude Force, Slack Force, and Agentforce Coworker.
Salesforce unveiled "AI Force" at its annual Dreamforce 2026 event, held in San Francisco from the 15th to the 17th local time. At Dreamforce 2026, Salesforce also unveiled "Core," a CRM-specific reasoning model.
AI Force is an interface layer that connects the enterprise data, workflows, business logic, permissions, and security policies accumulated by Salesforce with a variety of AI environments, including Claude and Slack. It is designed so that users can use data and work systems stored within Salesforce across multiple AI environments.
AI Force does not require separate data migration, nor does it require rebuilding the permissions structure. Based on a user's natural-language request, it combines relevant data and execution functions to query existing work data, update information, and carry out necessary tasks.
AI Force then configures an interface tailored to the intended purpose. It also integrates with Data 360, Customer 360, and Agentforce, supporting coverage from information search through subsequent task execution.
Salesforce applies its existing security and governance policies across AI Force. All request processing is based on the permissions and policies set for Salesforce users. It also applies zero data retention (ZDR) to prevent work data from being stored by external model providers.
The way AI Force is delivered varies by work environment. In the Claude environment, it uses a prebuilt MCP server and connects Salesforce data and work functions through "Claude Force." In the Slack environment, it implements "Slack Force," which enables people and AI agents to work together based on conversation and work context.
On the Salesforce platform, it provides "Agentforce Coworker." "Agentforce Coworker" presents information and carries out follow-up tasks based on customer data and usage history. In this way, the different AI interfaces all share a common use of Salesforce data and work systems.
Salesforce unveiled Core, a CRM reasoning model co-developed with Nvidia. Core is based on Nvidia's "Nemotron 3 Super" foundation model. Core is designed to understand enterprise work context and to select and use the necessary tools.
Salesforce said Core's performance in its own CRM benchmark was on par with or better than major AI models. It also said Core's error rate was about one-third that of major AI models.
Salesforce also said it would expand its collaboration with Nvidia to government, public-sector, and regulated industries. The two companies plan to apply Nemotron-based models and accelerated computing to "Missionforce." "Missionforce" supports direct management of models, data, and deployment environments in private cloud and air-gapped environments.
The related technologies are also set to be applied to "Missionforce Operations." "Missionforce Operations" supports government procurement, supply chain management, and logistics.
Salesforce also shared enterprise use cases. Engine, a corporate travel platform, is using Slack Force. The company said U.S. financial institution Fulton Bank has built more than 20 work use cases after adopting Agentforce Coworker. It also said the number of support users at Fulton Bank is about 3,000.
Marc Benioff, chair and CEO of Salesforce, said the company is building a system that combines the intelligence of AI models with the business context accumulated by customers, and that the system is intelligent and flexible. He said the system was designed on a ZDR basis and to work in integration with existing core business systems.
Sejin Park, CEO of Salesforce Korea, said AI Force connects customer data and work know-how so they can be used immediately in real work environments such as Slack and Claude. He added that Korean companies can expand AI adoption using existing data and governance without having to switch systems.
Source: TECHWORLD · Kim Seung-gi
Original: https://www.epnc.co.kr/news/articleView.html?idxno=407020
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Source: TECHWORLD
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