S2W Carries Out Major BI Overhaul on 8th Anniversary
IT DAILY ·
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S2W carried out a comprehensive BI overhaul on the occasion of its 8th anniversary.
The company unveiled a new BI and brand system on the 15th.
The new BI and CI reflect a vision of growing into a global data intelligence company, the two pillars of security and industry, and a direction for business expansion.
S2W has undertaken a comprehensive BI overhaul to mark its 8th anniversary. The company announced on the 15th that it had unveiled a new BI and introduced a revamped brand system.
S2W carried out the BI overhaul in response to changes in the IT industry environment. The purpose of the overhaul is to strengthen its identity and image and improve market perception.
The new BI reflects the company’s vision of growing into a global data intelligence company. It also incorporates the two pillars of security and industry, along with expanded technological scope and business scalability.
S2W also unveiled its CI along with the rebranding. The new CI removes the symbol and restructured the design system around a wordmark-centered approach, built around the 'S2W' company name. Through this, it expresses the company’s business expansion direction across security and industry, as well as its aim to become a leading data intelligence company.
Seo Sang-deok, CEO of S2W, said the company had focused for the past year since going public on differentiating its core services, improving the completeness of new businesses, and stabilizing its sales foundation. He added that the company would move forward with this rebranding to solidify its technological competitiveness and strengthen its position as a global data intelligence company.
Source: IT DAILY · Kim Ho-jun
Original: https://www.itdaily.kr/news/articleView.html?idxno=241604
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Source: IT DAILY
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