“One Stop for Combinations and the Lowest Prices”: Danawa Launches Personalized Curation Service 'Deskterior'
TECHWORLD ·
✦ AI Summary
Danawa announced on the 8th that it had launched its personalized curation service, 'Deskterior.'
'Deskterior' suggests desk environments tailored to individual tastes and intended use, and allows users to explore and purchase multiple products as a single setup.
Danawa also offers setup-level price comparison and purchasing, personalized curation, and community features.
Recently, deskterior has established itself as a lifestyle trend in which people decorate their work and hobby spaces to suit their tastes and express their personalities. More consumers are also creating their own spaces by combining related products.
In response, Danawa announced on the 8th that it had launched its personalized curation service, 'Deskterior.' 'Deskterior' is a service that suggests desk environments suited to individual tastes and intended use. Danawa said it is introducing a new shopping environment based on its product data and price comparison capabilities.
The new shopping environment is designed to go beyond comparing the prices of individual products, allowing users to explore and purchase multiple items as a single setup. Danawa's Deskterior provides curated setup images, and users can see the products included in each setup at a glance. Items include desks, chairs, PCs, monitors, and lighting.
If users select a setup they are interested in, they can compare prices and make purchases for each product. Danawa said this can reduce the hassle of having to search for products one by one.
When choosing Deskterior setups, Danawa provides personalized curation that reflects each user's budget and preferences within the same concept. Users can explore setups that match their tastes and budget and choose the combination they want.
Danawa also offers theme-based setups such as gaming and office. Through this, users can review a variety of setups suited to their intended use and tastes, then select the products they want to build their own desk environment.
Danawa operates a community for user communication. Users can share photos of their desk setups and the products they use, as well as exchange product information and space arrangement tips with one another.
Yoon Cho-hee, team leader in charge of Deskterior at Danawa, said that product combinations are just as important as price in Deskterior. She added that, based on Danawa's product data and price comparison capabilities, the company plans to provide a new shopping experience by supporting easy and reasonable customized setup configurations for consumers.
Source: TECHWORLD · Lee Gwang-jae
Original: https://www.epnc.co.kr/news/articleView.html?idxno=406642
References
This article was produced with the help of an automated content generation algorithm.
Source: TECHWORLD
View originalThis article was summarized and organized by BizCrush based on the original article from TECHWORLD. For exact quotations and full details, please refer to the original article.