Slimmer Galaxy Quantum7: SKT Bets on an AI Phone
IT DAILY ·
✦ AI Summary
SK Telecom will launch the Galaxy Quantum7, a dedicated smartphone co-planned with Samsung Electronics, on the 25th.
The Galaxy Quantum7 measures 6.9 mm thick, weighs 179 g, and supports AI features, IP68 water and dust resistance, and 45W fast charging.
Its launch price is KRW 717,200, about 16% (KRW 99,000) higher than the previous model’s KRW 618,200, and it will be available in three colors.
SK Telecom will launch the Galaxy Quantum7, a dedicated smartphone co-planned with Samsung Electronics, on the 25th. The Galaxy Quantum7 is positioned as a product that combines near-flagship performance with a slim design.
With a thickness of 6.9 mm and a weight of 179 g, the Galaxy Quantum7 is the thinnest and lightest in the Quantum series to date. It belongs to the Samsung Galaxy A series’ lineup of products that emphasize portability.
AI features have also been strengthened. Voice recording and translation, as well as photo editing, were cited as examples of AI functions.
It also supports the IP68 water- and dust-resistance rating. IP68 is the same level found in flagship smartphones.
SK Telecom presented the Galaxy Quantum7 as a cost-effective model with near-flagship performance. However, its launch price has risen by nearly KRW 100,000 from the previous model, and its price falls in the KRW 700,000 range. That higher price is expected to be a variable that will shape market reaction.
SK Telecom presented AI as the key differentiating front-end feature of this product. Accordingly, Voice Transcript Assist supports text conversion and translation of voice files and is intended to be used for recording and organizing meeting and interview content.
It also comes with Google’s Circle to Search. On the photo side, Best Face has been applied to let users choose the best expression from motion photos, while the AI eraser also supports removing unwanted elements from photos and filling in blank spaces.
The camera is equipped with low-light noise reduction for the first time in the Galaxy A series. The feature reduces noise in photos and videos in dark environments and improves clarity. The battery supports 45W fast charging.
The Galaxy Quantum7’s launch price has been set at KRW 717,200. Compared with the Galaxy Quantum6’s launch price of KRW 618,200, this marks an increase of about 16% (KRW 99,000) from the previous model.
The product emphasizes reduced thickness and weight, along with enhanced AI, camera, and water-resistance features. However, with its price set above KRW 700,000, how consumers perceive its price competitiveness is presented as the key to its success.
As a result, securing demand from users seeking a cheaper option than flagship models but higher performance than entry-level products has become more important. How much of the middle-demand segment it can absorb is linked to the core issue.
It will be released in three colors — Awesome Gray, Awesome Ice Blue, and Awesome Lilac — with Awesome Lilac sold exclusively through T Direct Shop, SK Telecom’s official online mall. Purchase channels are T Direct Shop and T World stores nationwide. Kim Jung-cheol, head of SK Telecom’s Sales & Marketing Division, said the Galaxy Quantum7 is a model focused on core AI features with high practical usability, high-performance capabilities, and minimized price burden. He also said the company plans to build a broader lineup of devices in the future to meet a wide range of customer needs.
Source: IT DAILY · Lee Jae-young
Original: https://www.itdaily.kr/news/articleView.html?idxno=241176
References
This article was produced with the help of an automated content generation algorithm.
Source: IT DAILY
View originalThis article was summarized and organized by BizCrush based on the original article from IT DAILY. For exact quotations and full details, please refer to the original article.