Kakao Launches "AI Business Hands-On Course" for Small Business Owners and Startups
TECHWORLD ·
✦ AI Summary
Kakao said on the 18th that it will run an AI skills training program, the "Kakao Class-AI Business Hands-On Course," for small business owners and startups nationwide.
The program is a revamped version of Kakao Class, which Kakao and the Jeju Center for Creative Economy and Innovation have operated since 2016, and it will be pursued in cooperation with 11 centers for creative economy and innovation nationwide.
This year's course will consist of four stages: online VOD education, an AI hands-on camp, one-on-one advanced mentoring, and awards for outstanding companies, and the training period runs from October 1 to November 30.
Kakao said on the 18th that it will run an AI skills training program for small business owners and startups nationwide. The program is called "Kakao Class-AI Business Hands-On Course."
Kakao Class is a training program for small business owners and startups that Kakao and the Jeju Center for Creative Economy and Innovation have operated since 2016. Kakao said it will jointly push ahead with the program with the Jeju center and cooperate with 11 centers for creative economy and innovation nationwide.
The existing Kakao Class has focused on training in platform use, including Kakao Talk Deal and Kakao Shopping Live. Kakao said about 7,000 people had participated by 2025. This year's program has been revamped into the "AI Business Hands-On Course."
The overhaul focuses on applying AI to actual business and marketing operations. The goal is to support AI adoption in the field. The support format is a step-by-step structure that includes online education, a hands-on camp, and one-on-one mentoring.
The course is divided into four stages: online VOD education, an AI hands-on camp, one-on-one advanced mentoring, and awards for outstanding companies. Kakao plans to support participants in applying AI to business and marketing operations through a process that runs from online learning to the camp, mentoring, and awards.
The online education consists of 10 lectures in total and is operated as an introductory "AX Starter Pack" and an advanced "AX Booster Pack." The lectures cover AI-based target setting, marketing message development, KakaoTalk channel operation, content production, ad creation, performance analysis, Kana-na AI-based consultation automation, Kana-na AI-based message automation, and AI-based new business validation. The training period runs from October 1 to November 30.
Those who complete the course will receive an AI guide and industry-specific templates. Among those who complete early in October, 100 companies will be selected for an opportunity to take part in the "AI 1-day Hands-on Camp," which will be held on November 10 at SVC in Seoul. Among the companies that participate in the camp, 20 will be selected for AI one-on-one advanced mentoring.
Five companies will ultimately be selected as outstanding companies. The awards will be held on December 4 at Kakao Pangyo Agora, and the outstanding companies will receive advertising subsidies and other support.
Kakao is pursuing this course in line with its policy of expanding existing digital transformation education to focus more on AI use. It also linked up with the Gangwon Center for Creative Economy and Innovation, the Gyeongnam Center for Creative Economy and Innovation, the Daegu Center for Creative Economy and Innovation, the Busan Center for Creative Economy and Innovation, the Sejong Center for Creative Economy and Innovation, the Ulsan Center for Creative Economy and Innovation, the Jeonnam Center for Creative Economy and Innovation, the Jeonbuk Center for Creative Economy and Innovation, the Chungnam Center for Creative Economy and Innovation, and the Chungbuk Center for Creative Economy and Innovation to improve accessibility for local businesses.
A Kakao official said the company prepared this program to help small business owners and startups nationwide expand business opportunities and lay the groundwork for practical growth by using AI. The official added that Kakao will continue supporting the AI transition of local small business owners and startups.
Source: TECHWORLD · Kim Seung-gi
Original: https://www.epnc.co.kr/news/articleView.html?idxno=407144
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Source: TECHWORLD
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